AQUABELLA

Aquabella is a collaborative project in Graphic Design III. It was a three-person team where individuals contributed by creating a logo, a brand guide, Photoshop mockups and a spa booklet. I created the mood board, the brand guide, and the layout of our booklet. My goal was to demonstrate a clear theme for Aquabella, which was not sea-inspired, but something with cool and metallic undertones like copper and turquoise that would still be representative of its namesake. Besides the brand guide, imagery was an important element for Aquabella since the clientele is exclusively women, and the selection of photos needed to show the type of services Aquabella offered to newcomers.